LinkedIn’s newest premium perk is an AI job coach

LinkedIn is including a brand new, AI-powered perk for its premium subscribers: a built-in job coach that makes use of AI and LinkedIn information to assist job seekers discover, analysis and apply for roles. The brand new characteristic arrives as the corporate introduced its person base has grown to 1 billion members because it appears to ramp up its funding in AI-driven options.

The Microsoft-owned firm has more and more been experimenting with AI options for its paying members. Earlier this yr, it launched the power to make use of generative AI higher profile descriptions and messages to . However the newest AI perks purpose to offer an much more personalised expertise.

For now, essentially the most outstanding characteristic for job seekers will likely be AI-generated insights alongside every job posting. The instrument may help summarize prolonged job descriptions and weigh in on whether or not the function is an effective match for a person based mostly on the contents of their LinkedIn profile. For instance, it may possibly spotlight particular work experiences customers’ could need to emphasize of their utility and supply tips about the right way to enhance their LinkedIn profile to look extra enticing to hiring managers.

As a result of LinkedIn is ready to attract on its huge trove of profession information, the information it’s capable of present are way more personalised than what you’d probably get when you have been to ask different generative AI companies for suggestions, says LinkedIn product supervisor Rohan Rajiv. “That is made doable by generative AI, but additionally the datasets that convey all of this collectively,” Rajiv tells Engadget. “It is your profile, your connections, and all of this that primarily may help you progress your job search ahead.”

For now, it’s nonetheless early days for the characteristic which is launching in beta to a restricted set of LinkedIn Premium subscribers. However the firm has signaled it intends to make AI a central a part of its service going ahead. “At the moment marks the start of a brand new journey, one the place the ability of AI is your ally in each profession query and choice,” LinkedIn’s Chief Product Officer, Tomer Cohen, wrote in a weblog submit.